There are so many things to cherish about vehicles: speed, fuel economy, safety, design, technological innovation. Yet for most of us, record-setting racers and carbon-fiber lined performance machines are desktop background material, not realistic considerations for our next daily driver. So while we will always have a spot on in our garage for a poster of the Performance Car of the Year, honors like U.S. News and World Report’s Best Car for the Money Awards are the most important awards to us.
That’s why we’re so excited to announce that not one but two Kia vehicles took home Best Car for the Money honors! Both the 2017 Kia Soul and the 2017 Kia Sorento received top honors in their segment in a study that compares cars “on the basis of safety, reliability and a consensus of industry experts’ opinions, along with value”.
The Soul won the Compact Car segment, beating out the Mazda Mazda3 and the Soul’s sibling, the Kia Forte. The Sorento won the uber-competitive 3-Row SUV segment, edging out the Toyota Highlander and the Honda Pilot. Colin Aylesworth, U.S. News Senior Editor, had this to say:
“The Kia Soul and Kia Sorento were both named as winners in our Best Cars for the Money Awards because both present excellent long-term value in their respective classes. The Soul stands out among compact cars for its abundance of cargo and passenger space and modern interior design, all for an excellent price. Like the Soul, the Sorento presents a great value to shoppers in the midsize SUV class. In addition to a great starting price, the Sorento offers user-friendly tech features, great fuel economy with its base engine, and available third-row seating.”
Another reason this award hits so close to home for us is that for years, Kia made inexpensive cars that cost less than the competition for a reason. Kia’s product has improved more than maybe any car company’s in the industry over the last 20 years, and it’s a sign of how far Kia has come that its cars are now praised for their value, not their affordability.
When you consider the fact that the Forte, Rio, and Sedona were all second-place finishers in their respective segments, you have a Kia lineup with 5 vehicles among the best values in the industry. That’s quite the accomplishment, and we wouldn’t be surprised to see them outdo themselves in 2018.