With less than a week to go before the start of Breast Cancer Awareness Month, Kia has partnered with an automotive site for women to get the word out. As of Tuesday, September 25th more than 100 women are accompanying HerHighway.com in driving Kia vehicles on an 8-day road trip to start in Los Angeles. Along the way, the breast cancer survivors, journalists, bloggers and racecar drivers will stop in ten cities to deliver presentations designed to raise awareness about the disease. You can follow the 2013 Kia Sportage EX, 2013 Kia Soul! and 2012 Kia Optima Hybrid on their travels via Twitter with the #HerHighway and #Kia hashtags.
To read the entire press release visit http://www.kiamedia.com/secure/corporate091812.html.
To learn more about HerHighway.com click here.